How to write a Business Plan?

You are starting a new business or you are expanding your existing business and you need an investment. You should have selected qualified professionals – your accountant, company secretary, lawyer or banker, to discuss your business intentions, as you develop your written business plan. 

INTRODUCTION AND SUMMARY 
  1. Specify mission statement 
  2. Description of business objectives and goals in the short and long term 
  3. Outline business ownership and the legal structure 
BACKGROUND AND HISTORY 
  1. Description of experience and expertise of founders 
  2. Explain existing business’ directions and contributions 
BUSINESS DESCRIPTION 
  1. Explain range of products and services offered 
MARKETING DEVELOPMENTS 
  1. Identify projected demands, specific target markets 
  2. Determine realistic market share projections 
  3. Discuss strengths and weaknesses of competitors 
  4. Explain pricing strategy 
  5. Explain marketing and promotional strategies 
FINANCIAL INFORMATION 
  1. Description of experience and expertise of founders 
  2. Explain existing business’ directions and contributions 
  3. Develop a monthly operating budget for a 12-month period 
  4. Develop an expected return on investment, and monthly cash flow for a 12-month period 
  5. Provide projected income statements and balance sheets for a 2-year period 
  6. Discuss who will maintain the accounting records and how they will be kept 
  7. Suggest alternative approaches to any problem that may develop 
MANAGEMENT AND CONTROL 
  1. Discuss business activities on a day to day basis 
  2. Discuss organisational chart and staffing plans 
  3. Discuss issues pertinent to the business such as rental or lease agreement 
  4. Account for the equipment necessary to produce the business’ products or services and how it will be obtained and financed 
  5. Account for production and delivery of products and services 
EVALUATION AND CONCLUSION 
  1. Provide business overview 
  2. State winning formula 
  3. Discuss future plans 
 
Once you have completed your business plan, a further review should be done by a qualified professional for your final presentation to your investor or banker 
 
Although every reasonable effort has been made for the accuracy of its contents, we bear no responsibility for any form of liability or consequence arising from its use. 
 
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